Investment Criteria
Transformative or Disruptive: transformative to profitability, new market, new offering
Cross KII + Market Relevant: at least (2) businesses, market pull, aligned focus area
High Business Priority: senior leadership willing to be a sponsor or champion
Business Investment: provide talent, resources, and time
Direct Profitability: investment opportunity where we get better returns
Progress Already Made: articulate problem, MVP concept, idea of target customer